Posts Tagged ‘page rank’

This is not the first time I have written and submitted an article about SEO or web promotion; things have now changed however therefore I have decided to update people on my current thoughts.

A good link building campaign is the main priority. Attempting to increase the number of backward links you have pointing to your website is essential. However you have to be careful. Here is a list of do’s and do not’s.

Do:

Increase the number of backward links pointing to your website slowly

Obtain backward links from within the same industry/market as your own

Build up the number of one-way links your website has pointing to it

Write articles and submit them to article directories

Add your website domain on all of your adverts, documentation and e-mails

Offer the visitors to your site the chance to sign up to a monthly newsletter

Offer the visitors to your site a free e-book

Write press releases

Do not:

Increase the number of backward links to quickly

Purchase link text ads

Just leave your website without any promotion, it will not grow on its own

Build hidden pages

In my opinion one-way links are vital. This form of backward link is without doubt the most sought after and are what will gain you the “most” ranking points. These are the forms of links that, in my opinion, can only provide a site with benefits. Whether your site is to do with fostering or to do with DVD authoring one-way links are the way to go.

The best and easiest way of obtaining these one-way links is by writing articles like the one you are reading. The are various top quality article marketing websites which you should then submit your master piece to; these include ezinearticles, article dashboard and ideamarketers. You are able to add a link to your website on the bottom of the article and the hope is that other webmasters will want to include your article on their website, thus giving you a one-way link.

I have been writing articles for around a year and I must say it has done wonders for my businesses. The traffic to each of the websites that I run has increased in a big way which in turn has helped to increase the revenue earned from them.

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Have you decided that the time has come to take the plunge to invest in a website but are unsure about how to go about the building and promoting of the site?

Many people believe that it will cost them thousands to have a website designed and this fact alone puts many people off. Due to the large number of people who now offer website design services, this should not be the case.

If you are willing to be patient and to make a few calls and write a few emails you should be able to find a great deal; I have managed to obtain some real bargains when looking for people to build my websites to do with DVD duplicationSEO services and upvc doors.

Once you have the website built you then need to think about website promotion. A favourite of mine is google adwords, this is where you pay a fee to appear on their sponsored websites section which appears on the right hand side of the search results. This enables you to obtain a first page entry on the search engine for a particular phrase or keyword.

Another idea is to write articles like the one you are reading. Webmasters are free to use this content that you have produced on their website or blog and when they do it enables you to gain that all important one-way backward link. If you can attract a large amount of backward links with the majority being from well respected websites then you are likely to soon have a high page rank site. In theory you are likely to receive a higher amount of traffic if your site is a page rank four than if it was a page rank three.

I have been writing and submitting articles for the last five years now and I aim to write an average of one article per day. So why do I do this? Well to put it quite simply – it is because it works.

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The Stupidly Simple Seo method that rocked the Internet Marketing World

There’s a quiet little hamlet at the base of a mountain range in Scotland. In that hamlet lives a quiet unasuming man who has been silently raking in a regular, ever-growing revenue online utilizing very little but totally free one web page websites that take much less than ten minutes to develop.

The guys name is Phil Henderson and he’s finally agreed to present his Stupidly Simple Seo system to the open public.

Phil hasn’t reinvented the wheel here; no he’s basically took a proven concept and made it superior.

You might have heard the account about Colonel Harland Sanders, yes the guy who brought us KFC. Well what you may possibly not know is the “secret” recipe wasn’t usually a wonderful hit, in fact Colonel Sanders recipe was turned down no much less than one-thousand and nine times before it wasaccepted!

Now his original recipe was great; even so, there was one thing lacking from the magical 10 herb and spice mix (later to turn out to be the trademark 11 components).

Salt!! Yep the 11th additive was practically nothing much more than humble Sea Salt! The addition of this one particular ingredient was the difference between one-thousand and ten failures or the MASSIVE accomplishment KFC enjoy’s these days!

The Stupidly Simple Seo technique gives you all the elements including the magical “11th ingredient”…

If you’ve ever looked at traditional Website positioning systems, work-books or courses; you’ll have noticed that they are full of jargon, industry terminology, complicated and technical processes. Well, fear not, the Stupidly Simple Seo technique breaks down every single step into an quick to realize, step-by-step, quick to follow methodology even a six year old child could realize and put into operation.

I’ll be up front, this is not true Search engine optimization; even so, in the event you look at the core motive of Search engine marketing it is this, “to get a website ranked highlywithin the search engines so possible visitors and buyers can locate you”.

The “Stupidly Simple Seo” program delivered…

* 3 on Google for a very competitive and profitable Forex Trading search term
* 5 out of 12.5 million for an MP3 player based search phrase phrase
* 1 for a targeted “local search” term that brought in 60 new prospects inside 12 hours!
* Out of 22, 7.5 million for a childrens book related search phrase

Here’s the story…

“I had been playing about with the usual methods of acquiring totally free traffic, you know methods like, Squidoo, blogger, blogs, article writing, forum posts etc when I stumbled on this little website. At very first I was applying this purely to offer backlinks to my other internet sites. It was so far down the levels of my linking structure so I wasn’t genuinely paying attention to it fully.

Then one day I observed some thing strange happened. The principal web page I had spent 3 weeks nurturing making use of top Website positioning strategies had been out-ranked by my totally free a single web page website I had built!!

I couldn’t believe it… I had invested three weeks of my time and energy trying to obtain this site to page one of Google and right here was this one-page website that had took me less than ten mins to create out ranking me in under 15 minutes. Yep, within 15 minutes from pressing “submit” this web page had hit page 1 of Google, more importantly it had ranked two positions higher than my fully optimized web website!!

It occurred to me like lightning… I stopped all my other ventures and looked at that one web page in detail. I looked at the way I had organized the post, the links I had integrated, word count, keyword density, anchor text
absolutely everything that I thought would have given this one web page mini-site a far better Seo score than my major web site. I discovered very little of great significance, absolutely nothing that I could see making that much distinction.

The next four hours were spent breaking down every single element with the post into minute detail. I basically had to locate that “11th ingredient” and then I found it…

It was looking me in the face all of the time. Excitedly, I began to spin out page after web page and they all ranked on Google in a matter of minutes. The shortest being 3 mins!!

I had found a seam of Gold and it was time to go mining”.

When I first read the above I was skeptical; nevertheless, Phil has photographic and video proof from the examples above. More than this, Phil has arranged to shoot an “over the shoulder” video that describes the precise steps he takes when developing these one  page cash pulling web-sites.

This technique really is really a game changer and a lot of folks who have battled to make any real cash on the internet are making use of this to pay their car payments, mortgages and even exotic holidays.

If you ever actually want a shortcut to on-line achievement, this might just be what you could have been searching for.

But don’t take my word for it, go see for yourself the amazing “Stupidly Simple SEO” program.

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Weblink Recognition isn’t distinct to Google only, but was adopted because of the vast majority of Search engines.

In Search engines, Link Popularity puts more emphasis within the good quality of inbound links (ex. links from sites similar to yours by topic or by industry rank significantly higher than backlinks from non-related web-sites).

It is possible to check the PR of the web page by installing the Search engines toolbar in Web Explorer (the “official” way), a PR checker extension in Firefox, or by making use of one of many numerous on the internet utilities, for example the a single at http://www.bsleek.com/tools/link_popularity.php (which also checks Weblink Attractiveness and presence in DMOZ).

In Search engines only, PageRank is among the factors that influence Hyperlink Recognition.

There are two types of incoming inbound links that can effectively contribute to increasing your Hyperlink Attractiveness:

1. Backlinks from relevant categories in main directories industry-specific directories and portals. The most important key directory is DMOZ (who feeds data to a lot of others) and could be the toughest to get in. Submission is free and you will discover actually persons reviewing your internet site. The waiting times are inside the months buy, so my advice is submit and forget. The industry-specific directories are quite crucial. For example, if you ever make interactive media, and list your website in a directory dedicated to graphic design or media under the appropriate category, then search engines like Search engines will pick that up as an incoming weblink and will raise your Hyperlink Attraction. Listing IM Niche Formula 2.0 site in such a directory is really beneficial for a potential visitors, and it is what Search engines is wanting to emulate with its software. Keep in mind, with Google and numerous other people, you will find no humans reviewing your pages, but application acting under quite distinct and strict rules (algorithms).

Both types of inbound links I described above can be unilateral or reciprocal (“you website link to me and I link to you”).

Both camps are not entirely accurate. You certainly don’t should get reciprocal backlinks, but it is possible to in the event you wish to. Keep in mind, it’s links pointing to your internet site which can be the helpful ones. Back links pointing from your internet site to other websites are wonderful to have due to the fact they support your visitors locate similar stuff, but if your website doesn’t lend itself to linking to other web sites, then by all means, do not do it. You have to do what’s appropriate for your firm or hobby and your internet site site visitors, initial and foremost.

If the PR (PageRank) boost is only temporary, why bother?

You should make an effort to boost your PR (PageRank) even if temporary, simply because when Google sends Googlebot, its indexing robot, to spider your site, the bot  is instructed not to crawl your internet site too deep unless it has a reasonable amount of PR (PageRank). But so that you can raise your overall PR (PageRank) and, in order to have all your key phrases from all your pages out there for searches, you require Google to look at all of the pages, mainly because the number of pages and the internal hyperlinks affect PR (PageRank). But Google won’t see your internal inbound links and your key phrases if only few pages are indexed, so you see, it’s catch 22 as well as the greatest way to win this is usually to begin working in your incoming backlinks as early within the game as feasible.

To see which pages from your website are really indexed from the search engines, it is possible to use the following research using the big three (Search engines, MSN and Yahoo!): web page:www.yourdomain.com, where www.yourdomain.com is the full address of your internet site. There is no space among internet site: and also the address, otherwise you are really searching for the words web site: and www.yourdomain.com.

Please note that Google may possibly not display all the inbound links to your internet site which have been stored into its database. Don’t panic. It has been reported that this can be reminiscence from Google’s paranoia days, when the research engine’s execs did not want competitors to figure out the way they track Website link Attractiveness.

Two a lot more words of caution:

1. In case you read SEO (Search Engine Optimization) associated articles, please make sure you study stuff as recent as feasible, as points change.

2. Significant search engines, specifically Google, keep their algorithms (rules) in deep secret. As a result, you’ll probably wonder why you happen to be reading so numerous distinct opinions, sometimes conflicting.

Arguably, Search engines places far more emphasis than most other engines on incoming hyperlinks at this point in time. How a lot these truly enhance a site’s ranking is debatable and truly depends about the internet site. It also depends about the words which can be placed in the anchor text (the clickable portion of the text hyperlink).

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Within the last few years Google has waged a form of war against the paid links market and this has led to many page rank penalties – it is now virtually impossible to know the true page rank of a given site. This is mainly due to the controversial but necessary purge on paid links. This has resulted in many high traffic and powerful websites being given a page rank toolbar penalty. This leads to a new debate; should the Google page rank toolbar be replaced by another tool such as the Google page strength toolbar?

I personally have a number of websites to do with offering cheap hotel deals, jobs in foster care and composite doors – I have to say that I really do not care about page rank these days.

So what would this page strength rank represent? Well to answer this question we need to start by looking at what is wrong the current page rank toolbar. Many webmasters believe that a website has two actual page rank values, one that you see on your toolbar and one that is its real value that is only available to certain people within Google itself. So why would I want the two colours? Well I suppose Google are attempting or hoping that people will not continue to purchase text links on a site if the page rank they see on the toolbar is lowered.

My idea for page strength would be to have one true value shown on the toolbar but it would be displayed in one of two colours. With a site such as seroundtable I would suggest that it would have a pr6 in the colour red. This red colour shows danger, it shows the public that the site does pass on “link juice” which would indicate that it has been penalised. If your site passes this all important link juice then it could have a green colour – if the webmaster was then thought to be selling this “juice” then that green colour could turn red.

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If you change your word wide web websites, crawler-based search engines sooner or later discover these alterations, and that can affect how you might be listed. Web page titles, body copy and other elements all play a role.

The Elements of a Crawler-Based Search results. Crawler-based search engines like google have three big elements. Initial will be the spider, also call the crawler. The spider visits a world wide web web page, reads it, and then follows links to other web pages within the website. It is what it implies when an individual refers to a web site being “spidered” or “crawled”. The spider returns to the site on a regular basis, this kind of as each and every month or two, to seem for alterations.

Significant Google: The similar, but various. All crawler-based search engines have the basic components described above, but you can find differences in how these parts are tuned. That’s why the same research on various search engines typically generates different outcomes. 

Now lets appear a lot more about how crawler-based search engine optimization rank the listings that they gather.

Of course, the engines like google do not usually get it proper. Non-relevant webpages make it by way of, and from time to time it may perhaps take a little much more digging to uncover what you’re trying to find. But, by and large, search engines do an amazing job.

As WebCrawler founder Brian Pinkerton puts it, “Imagine walking up to a librarian and saying” ‘travel’. They’re planning to look at you having a blank face”.

Engines like google will also check to see if the experts academy research key phrases appear near the best of the web site, this kind of as inside the headline or inside initial few paragraphs of text. They assume that any web page relevant tot the topic will mention individuals words proper from the beginning.

Frequency stands out as the other key factor in how search engines like google and yahoo ascertain relevancy. A search engine optimization will analyze how frequently keywords and phrases appear in relation other words inside a internet page. Those using a greater frequency are frequently deemed additional relevant than other web websites.

Search engines like google and yahoo may possibly also penalize web pages or exclude them from the index, if they detect search results “spamming”. An instance is when a word is repeated hundreds of time over a web page, to increase the frequency and propel the web site higher within the listings. Engines like google watch for common spamming techniques in the variety of methods, including following up on complaints from their users.

Off the site factors are individuals that a webmasters cannot easily influence. Chief among these is link analysis. By analyzing how webpages link to every single other, a search engine optimization can both figure out what a page is about and whether that web page is deemed to become “important” and thus deserving of the position boost. In addition, sophisticated techniques are applied to screen out attempts by webmasters to build “artificial” links designed to boost their rankings.

The points below will assist you come closer to this goal, both for the keywords you think are significant and for phrases you may possibly not even be anticipating.

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Many a site received a lower pr in the latest Google page rank update. This has caused the usual outcry with many website owners moaning and groaning on the many webmaster forums about just how unlucky they are. They seem to react like they have been punished by Google and worry that their website has been penalised in some way. So why is such a fuss made over this toolbar ranking, is the page rank of a website really that important?

The answer to the above question is a big fat no. The people are moaning that their website has had a page rank deduction really need to get a life. A couple of years ago all anybody ever seemed to talk about was page rank. The higher the page rank of a website, the higher its rankings would be and the more traffic it would receive, the best sites also seemingly had the highest page rank. This is no longer the case, take for example the website seroundtable. This site is renowned, has masses of traffic heading to it each and every day and has a ton of backlinks pointing to it – but it is only a page rank four. I have a blog which has a page rank of five and attracts hardly any traffic at all.

I run a number of websites to do with cheap holidays, stuttering and jobs in foster care and I really do not care about page rank.

The webmasters who are upset by seeing their website move from a page rank five to a page rank four are mainly the one’s who are new to this game. You do not ever hear any of the experienced webmasters complaining on these SEO forums.

Forget page rank and concentrate on rankings, that’s what I say. Do not waste your time debating on forums, spend your time in a more constructive manner by attempting to obtain one-way backward links and by writing new content for your website.

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The update of the Google index is often referred to as the Google dance. For several days when Google is updating their index to include new pages and update their algorithms, search results almost seem to take on a life of their own. High positioned sites have been known to drop into near obscurity while the lesser-judged sites suddenly find themselves careering towards dizzy heights in the rankings. While this phenomenon is usually relatively short lived, lasting only two or three days, many webmasters take it to be a sign of things to come during the next major update.

Google uses a number of patented algorithms to determine the exact ranking of every indexed website. They also attempt to index as many websites and pages as they can possibly find. In order to do this they utilize tens of thousands of different hosts and over a dozen data centers. It is impossible for Google to update each and every one of these at the same time and it is also impossible for them to alternate between using old data and the new updated data. This leads to some potentially skewed results in their listings. However, these results are not usually indicative of future rankings.

The problem for many webmasters is an over reliance on the toolbar page rank. This is a problem for several reasons. Page rank isn’t the be all and end all of search engine rankings. It is used to determine the weight of an inbound link, meaning that a link from a page with a PR5 is much better than a link from a page with PR2. However, having a PR6 won't necessarily mean that your site will list above all the PR4 sites on the web.

The logic is fairly simple. The PR of your site is a numerical value determined by numerous factors including the number of inbound links. In no way can this numerical ranking indicate the relevance of your website content when looking at a particular search term. Having a PR6 website does not necessarily mean that your site bears more relevance to a particular term than another website with a PR2. So, as well as the PR of your website, Google must also consider the topic and the content of your site and how relevant this is to the relevant search term.

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If you recognize a way to use Squidoo to achieve improved search engine rank of your web pages, then you have got a tool at your disposal that can be simply as powerful as using ancient search engine optimization, if less so.

One vital side of your Squidoo lens is that it may be listed on Google, or any of the other search engines, for your major keywords, and you ought to not lose sight of any promotional techniques that has you with free exposure on search engines. If you Blink your Squidoo lens, you’ll be able to win every way. Not just with Blinklist, however you’ll be able to have it listed on just regarding every social networking site you’ll suppose of, Technorati and Deli.cio.us included. Conjointly Furl, Craigslist, Stumbleupon and any of the many others out there.

For those not totally conscious of what Squidoo is, I don’t intend to go into the ethos of the location right here, different than to state that it will be used as a promotional tool as well as a being a virtual website. Your lens can conjointly be given a Google PageRank. You’ll be able to you utilize your Squidoo lens instead of a minisite in order to market yourself and your product, and improve your search engine listing. You’ll use it as a showcase for your merchandise, your blogs or perhaps your websites, and draw traffic to it and hence to those other on-line ventures you’re concerned in.

So as to use Squidoo as a promotional tool for your main web site you have to grasp a ton concerning the topic of your site. It is not a tool to use to sell an affiliate product, for example, unless you’re an authority on that product. However, if you have got written a book on a bound aspect of SEO, and want to advertise it, then Squidoo is right for that. The reason is that you’ll be able to provide so as to earn. Hence, Squidoo is nice for me, because I will provide visitors to my lens with useful info on SEO, while at the same time advertising my SEO web site that gives my product. I then get visitors and a link from Squidoo, each of which are nice for my search engine rank, and also listing position.

It might be attainable simply to advertise the product directly, however I like to supply information. That enables your guests to become assured that apprehend what you’re talking regarding, and don’t seem to be simply a ‘fly by night’ that’s attempting to sell a product that you recognize nothing about. The objective of Squidoo is to supply useful info on topics to others fascinated by that topic. If they go to Squidoo and click on on a class, they ought to be in a position to search out all the information they are trying for.

They don’t want outright adverts, however if they find that you’re providing smart data, then they may wish to go to your website. You give them the link to do so, and then they get additional information. Half of that may be the provide to purchase your product that can presumably solve their problem. But, neither you nor they grasp that it will, thus you give them with a guarantee that if it doesn’t work for them, they get their cash back. You have got used Squidoo to influence them that you recognize what you are talking regarding, that led them to your web site and additional info, and then to your product. They obtain it, attempt it, and if it works fine. If not, they get refunded. In my book that’s the right method to conduct business, and you’ll be able to use Squidoo to help you with that.

You can conjointly optimize your lens for maximum search engine listing position, since your Squidoo lens ought to be based upon a single keyword or keyphrase to enable {you to get} a good listing. You’ll be able to SEO a lens simply as you’ll be able to do a net page, and with the identical effect. Free organic traffic from your listing position.

To attain all that, join up for Squidoo, follow their instructions and find your initial lens up and running, and then use it to push your regular web site and improve its ranking. You need to additionally make certain that you just customers have an out if it doesn’t work for them. Squidoo provide tons of help in designing your first lens, but if you have already got website then you ought to notice it easy. Optimize your lens for the search engines and you’re all set.

By combining your internet page, lens and blog optimization, and cross-promoting every in an intelligent approach, it’s troublesome to see how you could fail to get high search engine listings and improved search engine rank using Squidoo and SEO.

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Are directory Links still effective?

Saturday, February 20, 2010

A Heap of Search Engine Optimization and Search Engine Marketing Professionals are voicing their opinions and saying than directories are dead. However bear in mind, these are the individuals that also say that Page Rank is dead, SEO is dead, and the newest this can be dead theory.  Therefore is directory link building now not worthy? well only the Search Engines will tell you for sure.

I believe the real issue with directory links is that solely some of them are good and worthy, while some others are junk, being able to inform this difference is the key between loosing your time and having a fruitful link building campaign.  How you’ll tell if a directory is nice enough or that you ought to pass it.  Here are the three main criteria of identifying a sensible directory from a unhealthy one.

one) The director is listed in the Search Engines and most pages are being crawled.

You can realize the directory in the foremost fashionable search engines, Google, Yahoo, MSN, and Ask. Additionally the category pages of the directory are cached on the search engines, if the directory offers detail pages, these should be indeed too.

2) The links are plain text, no redirects or javascript.

Check the source code of the pages of the directory. Look to see if the links are plain a href’s, without the rel=”nofollow” attribute, and no sneaky redirects are present. By validating all these you guarantee that these links are seeing and counted by Search Engines.

three) Doesn’t link to dangerous neighborhoods.

The directory doesn’t link to questionable websites, specially topics like gambling, casino adult, and illegal content websites. Be terribly wary about directory that gives sitewide likes to these type of sites.

Hopefully these pointers can help you are doing additional quality link building campaigns obtaining links from quality internet directories.

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